Everyone
around the office is acutely aware of my excitement when my sports-centered
blog ideas are approved. This one was a joy to brainstorm and write, as I was
still coming down from Super Bowl Sunday euphoria, and knew that putting Indy
under the social media microscope was a worthy and necessary topic. The payoff
was more than we could’ve imagined at the starting gate, as the post was picked
up and shared via Twitter by the company who organized the publicity for Super
Bowl XLVII, garnering some new followers and earning the blog captain a
congratulatory pat on the back from the boss man.
Politics
has always been an area of interest for myself, and with 2012 being an election
year, I’ve had the pleasure to write about the various happenings surrounding
the Presidential race. One post in particular that garnered some attention
focused on PR landmines and verbal gaffes, two aspects of politics that occur
quite often in politics. The racist namesake of Rick Perry’s Texas ranch,
Howard Dean’s infamous scream and Barack Obama’s shady business dealings with
domestic terrorists: all ammunition for political opponents, a potential
downfall and a topic that readers want to see.
This
was one of Lindsay’s personal favorites, so I’d be remiss if I didn’t include
it here. Pop-culture is a revolving door of what’s considered hip and what’s
not. I shudder to think of some of the music I listened to in the
late-nineties, but hey, at the time, it was par for the course. MTV is not the
same beast it once was; you know – one that involved music. This piece took a
look at MTV’s shift from a music-oriented television channel to a reality-based
outfit, and the ups and downs associated with a drastic change in identity. In
publicity it is essential to keep your finger to the wind as to the changing
trends, and that’s why I enjoyed crafting this post.
So
you’ve stuck with us for a year, and I can promise more quality content from your
favorite resident blogger on Monday afternoons. Thank you for your support, and
continuing to read about all things public relations-related here at The PRess Release.
-Carter Breazeale
PR/PR Public Relations